OceanWP vs Astra vs GeneratePress: Which is Right for You?

Struggling to decide on between OceanWP vs Astra vs GeneratePress?

For those who’re planning to construct a WordPress website with Elementor or one other page builder, I can assure that you simply’ve come throughout these three themes.

Nevertheless, because they’ve loads of core similarities, it can be robust to know which choice is the most effective for your website.

General, all three are high-quality themes, so you’re not going to make a “wrong” choice. Nevertheless, there are some differences which may make one theme better than the others for your particular needs.

In this publish, I’ll attempt that will help you find these differences by evaluating each theme’s:

  • Performance in some actual web page velocity checks
  • Web page builder integration
  • Customization choices
  • WooCommerce help (and other integrations, if relevant)
  • Importable demo website choices
  • Pricing and premium content

Here’s your OceanWP vs Astra vs GeneratePress comparability…

A Fast Introduction to These Three WordPress Themes…

Earlier than I get to the extra detailed comparison, let me offer you a quick introduction to every theme in case you’re not acquainted with all of those choices.


Astra is a well-liked multipurpose theme from Brainstorm Drive, who also makes different widespread plugins like Ultimate Addons for Elementor/Beaver Builder, Convert Pro, plus a bunch of other plugins.

It’s efficiency optimized, integrates perfectly with Elementor, comes with tons of importable demo websites, and has integrations for WooCommerce and some common LMS plugins.

At, Astra is lively on 300,000+ sites with a 5-star score on over 1,750 evaluations.



While all of those themes load shortly, GeneratePress is probably the most light-weight choice on the record, weighing in at underneath 30KB and with no dependencies on jQuery.

It has clear code all through, supports WooCommerce, provides you tons of choices within the WordPress Customizer, and presents plenty of hooks if you want to go more hands-on together with your customizations.

At, GeneratePress is lively on 100,000+ sites with a 5-star score on over 800 evaluations.



Of those three themes, OceanWP isn’t fairly as targeted on performance (although it’s still extra optimized than your average theme). As an alternative, it’s just a little bit more targeted on design and content material flexibility, with add-ons for features like:

  • Instagram feeds
  • Popup login
  • Sticky content material
  • A filterable portfolio
  • And so forth.

Additionally, I’d say that when it comes to the general variety of customization choices that you simply get, OceanWP is in all probability the winner. It just provides you so many options for creating pretty much any sort of web site.

At, OceanWP is lively on 300,000+ sites with a 5-star score on over 2,200 evaluations.

OceanWP vs Astra vs GeneratePress: Velocity Comparability

Let’s start with the large one – performance.

While all three of these themes are lightweight, I’d say that Astra and GeneratePress are probably the most targeted on efficiency, and you may see this borne out in my actual check knowledge under.

To check these themes, I installed all of them at my check WordPress website powered by a $5 per 30 days DigitalOcean droplet.

To make this check as truthful as potential, I’m going to use each theme with its default configuration (as put in from

This gained’t perfectly mimic a real-world state of affairs since you’ll in all probability do loads of customization on a reside website. Nevertheless it ought to offer you an concept of how optimized every theme’s foundation is.

To collect this check knowledge, I used WebPageTest and had it run 9 separate exams and take the median value. You’ll be able to click on on the hyperlinks within the table to view the complete WebPageTest outcomes:


Med. Load Time* (s)

Med. Velocity Index* (s)

Mean Load Time (s)

Page Measurement (KB)




















*The median result of 9 separate velocity checks.

Primarily, if efficiency is of utmost importance to you, Astra or GeneratePress are going to be your greatest choices. With that being stated, OceanWP is certainly not sluggish, and it’s nonetheless more optimized than your common WordPress theme.

Additionally, OceanWP provides you the power to disable scripts, so you could have options for additional enhancing its efficiency, when you’d like.

Evaluating the Elementor Integration (Or Different Page Builder)

As I discussed at first, all three of these themes work nice when paired with Elementor or one other WordPress page builder plugin.

By “integration”, I primarily imply page-level settings that let you control the canvas for your Elementor designs.

For example, you may want to have the ability to disable the web page title for sure pieces of content with the intention to use Elementor as an alternative. Or, you may need to use a full-width template as an alternative of your regular boxed design.

Within the free versions, Astra and OceanWP provide the most management with respect to your Elementor canvas. But when you go Professional, GeneratePress is proper up there (and even the free version of GeneratePress consists of most of what you’ll need).

Here’s how every theme handles these features…


Astra provides you detailed page-level controls that allow you to:

  • Select which aspect to have a sidebar on, or disable the sidebar
  • Change the page width – boxed, content material boxed, full-width contained, or full-width stretch
  • Disable particular content, like the header, title, featured image, footer, or breadcrumbs
  • Allow/disable the clear header

Astra Elementor integration


GeneratePress provides a dedicated Format meta field to posts and pages that allow you to management all the pertinent settings for Elementor. You’ll be able to:

  • Select totally different layouts and sidebar arrangements
  • Change or disable the variety of footer widgets
  • Disable specific parts. The free version solely enables you to disable the publish title, but the premium version adds help for a lot more.
  • Select between a full-width or contained format

GeneratePress Elementor integration


With the free OceanWP Extras companion plugin put in, you get an excellent detailed meta field that allows you to management every facet of your submit, from the essential format all the best way right down to the brand that you simply use on every particular person web page.

Beyond simply plain having plenty of options, you will have all the essential stuff for Elementor, together with:

  • An choice to vary sidebars and use a full-width or boxed format
  • Means to disable the header, web page title, breadcrumbs, footer, and different parts which may get in the best way of your Elementor design

OceanWP Elementor integration

Comparing the Customization Choices

Past the Elementor integration, all three of these themes offer you detailed options in the WordPress Customizer that let you control how your website appears.

Past serving to you management the format, fashion, and performance of your website, these settings also can assist with Elementor by letting you management the global types that Elementor inherits (should you disable Elementor’s own styling).

Sadly, it’s unimaginable to point out you every single choice because all of these themes come full of Customizer controls, so I feel it could be more helpful to only share my ideas by way of textual content as an alternative of making an attempt to offer you screenshots of the WordPress Customizer, especially because the options range relying on which extensions you’ve gotten lively.

Typically, I’d say the theme with absolutely the most customization options is OceanWP. After that, Astra can be subsequent (and never far behind), with GeneratePress a bit behind Astra.

And keep in mind – all three have far more customizations than your common WordPress theme.

WooCommerce Help & Other Notable Integrations

All three of those themes supply devoted integrations for WooCommerce, with new WooCommerce-specific options within the WordPress Customizer that will help you management your product pages, buying cart functionality, and other necessary WooCommerce settings.

Under, I’ll examine the WooCommerce options that you simply get with each theme. As with customization choices, I’d say OceanWP once more has a slight edge when it comes to the sheer quantity of management you’ve, with Astra right behind it (they’re both actually good with regards to WooCommerce).

Beyond that, Astra additionally provides devoted integrations for two fashionable WordPress LMS plugins – LearnDash and LifterLMS. So when you’re planning to construct a web-based course, that may be a cause to decide on Astra over the others.


Astra consists of built-in WooCommerce help with some nice choices like:

  • A dropdown cart (GIF under)
  • Off-canvas sidebar for product search and filter options
  • An option to allow product fast view without the need for a plugin
  • Two-step or distraction-free checkout, which you’ll be able to allow with the examine of a box within the Customizer
  • A “bubble” indicator for sale merchandise
  • Customizer choices to regulate your product catalog

Astra WooCommerce integration

Principally, your store could have a slick, conversion-optimized UI from day one, and with out the need for external plugins.

Finally, as I discussed above, Astra also consists of devoted integrations for two well-liked LMS plugins – LifterLMS and LearnDash. In the event you’re using a type of plugins, you’ll have the ability to make necessary format and performance decisions for your programs right from the WordPress Customizer.

For example, you’ll be able to allow distraction-free learning and checkout, or supply a course progress indicator.

So when you’re constructing a website to promote on-line programs, Astra is in all probability the best choice for you.


Within the premium model, GeneratePress gives a dedicated WooCommerce module that allows you to use the real-time Customizer to regulate essential WooCommerce functionality like:

  • Including a purchasing cart icon to your menu, together with that good dropdown impact to let individuals see what’s of their carts without leaving the web page
  • Changing how your product archive pages look
  • Including a pleasant AJAX add to cart button, with a sticky panel on the prime of the web page
  • Controlling all of the types for your WooCommerce content material
  • A distraction-free checkout mode
  • Controlling whether or not to point out upsells or related products

You possibly can see a full demo of all the functionality in this Vimeo video:


OceanWP comes full of a ton of choices for constructing a WooCommerce store. A few of the largest options are:

  • Product quick view
  • Dropdown cart, including an amazing responsive implementation for cellular visitors
  • Choice to spotlight the product in cart after a client provides an item to their cart (example under)
  • Off-canvas menu for product search and filter choices
  • A floating bar that includes an add to cart button (this appears as customers scroll down a product page)
  • Sales badges
  • Distraction-free checkout and/or multi-step checkout options
  • Devoted styling for the native WooCommerce category and filter widgets

OceanWP WooCommerce integration

As I mentioned, I’d say that, general, OceanWP has a slight edge when it comes to the sheer number of WooCommerce options.

Evaluating the Importable Demo Sites

All three of these themes supply importable demo websites, however solely Astra and OceanWP offer you entry to demo sites for free (although a lot of the demo websites require the premium version).

In case you use GeneratePress, you’ll have to buy the premium version to import demo websites.

Moreover, another factor to notice is that, if you would like entry to the Astra premium website templates, you’ll have to buy the Company Bundle, which starts at $169. Both OceanWP and GeneratePress provide the premium website library with a daily theme license, which is more reasonably priced.


OceanWP demo sites

Astra provides a large collection of demo sites constructed together with your selection of four totally different tools/page builders:

  • Elementor – the Elementor collection has the most important variety.
  • Beaver Builder
  • Gutenberg
  • Brizy

In the event you’re utilizing Brizy or Beaver Builder, that’s a horny function in Astra as a result of the 2 different themes rely mostly on Elementor.

These demo websites are divided into quite a lot of niches, which helps you discover a good start line no matter what sort of website you’re building.

Even for free, you get access to a whopping 40+ importable demo websites. And in the event you pay for the Company bundle, you’ll get entry to a different ~50 demo sites.

Lengthy story brief, you could have a ton of choices! You possibly can browse the complete assortment here.


GeneratePress demo sites

Though GeneratePress has been working on expanding its website library, I still don’t assume it’s fairly as much as par with Astra and OceanWP but.

At the time that I’m scripting this, you get 30+ importable demo websites. Some are constructed with no page builder, while others depend on Elementor or Beaver Builder.

You’ll additionally discover more general-purpose themes, slightly than the niche strategy that Astra uses (though GeneratePress does still supply some niche templates).

You’ll be able to browse the complete template library here. And as I discussed, these demo websites are only obtainable if you are going to buy the premium version – there are not any free pre-built demo sites.


OceanWP demo sites

OceanWP provides 70+ importable demo sites. Of those, ~13 of them can be found for free, while the remaining ~60 are only obtainable if you are going to buy a premium license.

Like Astra, you’ll discover loads of niche-targeted demo websites. For example, there’s a demo website for weddings, and one other one for bakeries. General, the demos are pretty detailed and look nice. You possibly can browse all the demos here.

Most/all the demo websites are built with Elementor, so that may be something to think about when you favor one other page builder.

Astra is really the one one that gives demo sites for different page builders, though GeneratePress does have a couple of Beaver Builder offerings.

Evaluating the Pricing and Premium Functionality

All three of those themes supply a free core model at Then, you possibly can choose for the premium version to tack on additional functionality.

Of the three, GeneratePress is probably the most reasonably priced should you’re utilizing it on a number of websites, and OceanWP is probably the most reasonably priced should you just need to use it on a single website, although the difference isn’t huge between any of them.

Additionally, all three themes supply a renewal discount if you wish to proceed receiving help/updates after the primary yr, with GeneratePress providing probably the most beneficiant low cost (40%).








Limitless websites?

❌ ($129 for unlimited)

Renewal low cost?




*Keep in mind – you want the Company plan to import the premium demo websites, which is costlier.

Under, I’ll undergo precisely what comes within the premium model of every theme.


Once you buy Astra Pro, you’ll get access to a companion plugin that unlocks a set of latest functionality. All of this functionality is modular, which suggests you possibly can enable or disable it as wanted:

  • Nav Menu
  • White Label
  • Weblog Layouts
  • Website Layouts
  • WooCommerce
  • Sticky Header
  • Page Headers
  • Extra Colour Controls
  • Higher Typography
  • Customized Layouts
  • Scroll to Prime Hyperlink
  • Footer Widget
  • Header Sections
  • Extra Header Designs
  • Spacing Control
  • LearnDash and LifterLMS Integrations

And if you are going to buy the Company Bundle – beginning at $169 – you’ll also get entry to all of the premium demo sites. The Agency Bundle additionally provides you access to some or all of Brainstorm Drive’s different products, which provides great value for those who’ll use those other tools (you’ll want the complete $249 plan for entry to all the plugins).


Once you purchase GeneratePress Premium, you get access to the companion GeneratePress Premium plugin, as well as the complete pre-built website library.

This plugin adds a modular set of latest options you can enable or disable as desired:

  • Colors
  • Typography
  • Parts
  • WooCommerce
  • Menu Plus
  • Spacing
  • Blog
  • Secondary Nav
  • Backgrounds
  • Sections
  • Disable Parts
  • Copyright


Paying for OceanWP will get you access to all the premium extensions, as well as all the pre-built demo websites.

At present, there are 13 premium extensions:

  1. Full Display
  2. Cookie Notice
  3. Popup Login
  4. Instagram
  5. White Label
  6. Portfolio
  7. Woo Popup
  8. Sticky Footer
  9. Ocean Hooks
  10. Elementor Widgets
  11. Aspect Panel
  12. Sticky Header
  13. Footer Callout

Last Ideas on Astra vs GeneratePress vs OceanWP

On the subject of Astra vs GeneratePress vs OceanWP, there’s really no single winner.

As I discussed originally, all three of those themes are nice choices, and also you definitely gained’t go incorrect with any of them.

Nevertheless, there are some small differences which may nudge you in a method or another:

  • OceanWP leads the pack relating to design options and adaptability, though the other two are on no account lacking.
  • Astra and GeneratePress are just a little extra light-weight and efficiency optimized, no less than out of the field. Though again, OceanWP is under no circumstances “bad” on the subject of efficiency, and you should use the script management function to make it more lightweight.
  • Astra has some unique integrations, like those for LifterLMS and LearnDash, that the others don’t supply. In case you’ll use those integrations, that’s an enormous point in its favor.
  • GeneratePress’ public help discussion board is an awesome resource, even when you’re just using the free model of the theme. You will discover so many useful ideas and tweaks, although Astra and OceanWP also have stellar help techniques.

Now over to you – what are your thoughts on Astra, GeneratePress, or OceanWP? Which is your favourite? Do you employ one theme for each undertaking, or do you switch between them based mostly on the location? I’d love to hear your thoughts in the comments!

Colin Newcomer

Colin Newcomer is a contract author for rent with a background in search engine marketing and internet affiliate marketing. He helps shoppers develop their net visibility by writing primarily about digital advertising and WordPress. You possibly can rent him to put in writing for your web site.

Disclosure: A few of the hyperlinks on this publish are affiliate hyperlinks, which means that in the event you click on on one of many links and buy an merchandise, we might obtain a commission. All opinions nevertheless are our own and we do not settle for funds for constructive evaluations.